.TAXI Domain Extension

Why choose a .TAXI domain?

This may be the most universally understood word in our whole catalogue. “Taxi” is said almost identically in French, Spanish, German, Russian and Japanese — one of very few words a traveller can say anywhere and be understood first time. For a trade where part of the clientele steps off an aircraft without speaking the local language, that is an advantage you can measure.

The universal word

A foreign visitor reads the address knowing nothing of your language. Few words cross this many borders without distortion.

Booking

A button, an address, a time — with no app to install. Plenty of customers will not create an account for a ten-minute journey.

The regulated trade

Licensing, fares, insurance, obligations to the passenger. A regulated sector where rules change, and where displaying them reassures.

The area

Area covered, airport transfers, long distance. A customer who cannot tell whether you leave town will ring somebody else.

The fare

Flag fall, mileage, waiting time, fixed airport rates. A published estimate removes the suspicion that clings to the trade.

What it actually changes

• The word crosses every language. That is what separates it from .cab, which French never uses at all.
• It names a journey, not time. That is what distinguishes it from .limo, which bills by the hour and serves an entirely different clientele.
• No registration restrictions. No operator licence to show the registrar — though you need one to trade.
• It works as an email address too. bookings@granby.taxi is said over the phone without spelling a letter.