.SOCCER Domain Extension

Why choose a .SOCCER domain?

This word exists for one reason: to remove an ambiguity. In North America “football” was already taken by another sport, so a word was needed for the round-ball game — and this is it. The term is in fact an old British abbreviation of “association football” that emigrated and stayed. Its advantage is exactly that: for a North American audience it names one thing only, with no hesitation at all.

One meaning only

No risk of confusion for a North American audience. Precisely the advantage .football cannot offer there.

The game

Squads, results, the table, season statistics. Content that renews itself every week, which keeps the site alive.

The youth club

Spring registration, age groups, trials, volunteers. Sign-ups happen in three weeks: the site must be ready in February.

Fixtures

Matches, pitches, training, cancellations for rain. The most-visited information, usually read from a phone in a car.

The ground

Exact address, parking, surface, floodlights, shelter. A parent looking for the right pitch on a Saturday has no time to hunt.

What it actually changes

• It names one sport only. That is its whole value against .football, whose meaning changes by continent.
• It is the natural North American word. People say soccer there without thinking: the address reads naturally.
• No registration restrictions. No affiliation to a governing body to demonstrate to the registrar.
• It works as an email address too. juniors@granby.soccer reaches the right place first time.